What's in a Page?
In This Chapter
Discovering layout basics
Knowing what you want to say
Understanding your users
Figuring out page flow
- Its All in the Layout
- What Are You Trying to Say?
- Whos listening?
- Design springs from content -- and intent
- A matter of intent
- Establish key messages
- Think about superstructure and information
- The TOC (table of contents)
- Common controls for all screens
- Index or search engine?
- A glossary helps manage specialized
terms and language
- Grab the audiences attention . . .
- Theyre after the goods . . . dont
get in the way!
- What should they remember?
- Meet the Elements of Page Design
- Tagging text
- Titles and labels
- Text and hypertext links
- Overcoming two-dimensional thinking
- Stringing pages together the old-fashioned
- Hierarchies are easy to model in HTML
- Multiple tracks for multiple audiences
- A bona-fide Web wonder: the hotlist
or jump page
- Extending the Web a piece at a time
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Revised -- January 16, 1998